Wednesday, December 12, 2007

CBS Research Chief Touts New SanDisk PC to TV Video Transfer System

Produced by Hoag Levins Published: December 12, 2007

CBS research chief David Poltrack discusses the near-term future of online video content.

NEW YORK ( -- CBS market research chief David Poltrack, the man charged with keeping the network ahead of the curve in the video content and distribution business, appeared at a breakfast yesterday to discuss the future of online TV content. Speaking before the New York Media Information Exchange Group, he contradicted the nay sayers who doubt mobile phone systems will ever draw significant audiences for long-form video content and touted a new PC-to-TV video transfer system created by SanDisk Corp. And he detailed CBS' latest strategies for thwarting BitTorrent and other systems that facilitate the online theft of network video content.